‘The Well of Lost Plots is where we interface the writer’s imagination with the characters and plots so that it will make sense in the reader’s mind. After all, reading is arguably a far more creative and imaginative process than writing; when the reader creates emotion in their head, or the colours of the sky during setting sun, or the smell of a warm summer’s breeze on their face, they should reserve as much praise for themselves as they do for the writer – perhaps more.’

The Well of Lost Plots, Jasper Fforde, 2003, p. 50.